Latest work
About
We look for what is true. Every subject, a person, a brand, a place, is shaped by its relationships. Our job is to find them and put them on screen. We start without the answer and let the subject lead. A film is finished when it changes how someone sees, not when it looks good. Cameras or AI, we use whatever the story needs.
What we make
Wise Media is an AI and AI-hybrid production company. We make commercials, brand films, documentary content, and social. Some projects are made entirely with AI. Others combine live action with generated shots: reconstructions of what no longer exists, worlds that cannot be filmed, scenes a budget could not afford.
How we work
Every project starts the way films have always started, with a story and the judgement of experienced filmmakers. Behind that sits a production pipeline built around AI, carrying each project from development and planning through to generation, editing and delivery. It makes us faster, lets us change direction late without starting again, and puts more of the budget on screen. We still write, storyboard, design characters and build worlds before anything is generated, then edit, grade and mix to broadcast standards. The pipeline keeps the work flowing; people make the film.
Storyboards, boards and the edit suite.
Who we are
We bring industry standards to AI-driven content. Our team has spent twenty years making factual, documentary and natural history films, and includes BAFTA and Emmy winners. UK based.
Who we work with
Producers, streamers, broadcasters, advertising agencies and brands who want to use new tools to tell stories they could not tell before, on budgets that still add up.
How we use AI
We use AI as a tool in service of human storytelling, and we keep human judgment at the centre of everything we make.
It is built into how the company runs, not added at the end: an AI-assisted pipeline carries each project from development to delivery, which is what lets us work quickly, adapt as a project changes and keep costs down.
We use it to speed routine production work, to explore ideas and widen our options, to accelerate image, video and motion work where it serves the film, and to produce first-pass drafts that our team then shapes. The decisions that define the work stay with people: the story, the point of view, how we represent people, and the final cut.
Where our work contains AI-generated content, we disclose it. A person reviews everything before release, and we keep a record of how each piece was made. Read the full statement.
